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Olalah Njenga : Trusted small business media source

Olalah is the chief executive officer and chief strategist at YellowWood Group, the consultancy she founded in 2003. As a result of her leadership, she has earned several awards of merit including one for leading her company to record growth despite a crippling national recession. An accomplished strategist, Olalah and her team have partnered with both private and public sector leaders to transform ideas into objectives and objectives into outcomes. Prior to founding the firm, which specializes in strategy development and strategic frameworks, Olalah worked in a number of enterprise operations, administration, legal, human resources, and technology roles with broad responsibilities.

As a lifelong learner, Olalah completed a masters level certification program at Cornell University with distinction and a management degree program at East Carolina University with honors. She is also a proud graduate of the North Carolina Institute of Political Leadership (NC IOPL) Fellows program.

Olalah is appointed to the NCWorks Commission and holds the designated commissioner seat representing North Carolina’s nearly 900,000 small business owners. In this governor-appointed role, she advocates for small business initiatives through the North Carolina Department of Commerce and the North Carolina Workforce Development System. Olalah also serves as the Vice Chair of the NCWorks Commission where she contributes to the steering efforts of the executive committee. She previously chaired the Commission’s strategic planning committee where she led the formation efforts of the biennial strategic plan for ratification by the North Carolina General Assembly.

Helping more small business owners become small business employers and ensuring they have a voice regarding workforce policies at the federal and state levels is Olalah’s passion. She serves on the Leadership Council for the National Small Business Association (NSBA) where she advocates for legislation to strengthen and protect the small business economy and serves as a member of its Health & Human Resource Committee. Olalah also serves on the North Carolina Leadership Council for the National Association of Independent Business (NFIB). In this role, she enjoys contributing to policy-shaping discussions affecting North Carolina’s small business owners.

A proud member of the North Carolina Coalition for Global Competitiveness, as well as a member of its economic development sub-committee, Olalah is equally committed to her service on the National Workforce Issues Council for the National Association of Women Business Owners (NAWBO).

Olalah has served as a Braintrust Contributor® for Forbes Small Business and as a featured expert for the Washington Post and the Wall Street Journal. A trusted source for the media, Olalah’s media credits include BBC, NPR, New York Times, Marketplace, and Fox, as well as CBS, NBC, and ABC local affiliates.

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